15 Best Massachusetts Beach Towns You Need to Visit in the U.S.
Here’s an interesting fact: Massachusetts offers over 1,500 miles of beautiful coastline! This Bay State is known for its charming beach towns that attract millions of visitors each year. According to the Massachusetts Office of Travel and Tourism, coastal areas contribute up to 30 percent of the state’s tourism revenue. With sandy shores and vibrant boardwalks, these towns radiate the unique charm of New England.
“Massachusetts beach towns offer an unparalleled blend of history, culture, and natural beauty,” says travel expert Susan Hartridge, author of The Coastal New England Guide. There’s truly something for everyone. Here are 15 must-visit towns that are sure to steal your heart.
Nantucket: It’s a Quintessential New England Escape
Nantucket is often celebrated as one of America’s most charming island towns. This picturesque island, 27 miles long and located 30 miles off Cape Cod, is a haven for beachgoers and history enthusiasts alike. With a pristine 82-mile coastline, it offers serene spots like Surfside Beach and Madaket Beach.
Don’t miss the historic lighthouses, including Brant Point Light—the second oldest lighthouse in the United States. “The cobblestone streets and classic gray-shingled cottages make Nantucket feel like a postcard brought to life,” says architectural historian Emma Jarvis.
Provincetown: A Vibrant Artist’s Haven
Provincetown, a gem at the very tip of Cape Cod, is celebrated for its funky arts scene and eclectic charm. Known for its vibrant galleries and creative spirit, the town boasts miles of stunning beaches, including the pristine Race Point Beach. Visitors can bike the scenic Province Lands Trail or embark on a whale-watching adventure from the lively harbor.
“The blend here is unmatched,” says gallery owner Michael Timmons. “It’s a mix of natural beauty and creative energy you won’t find anywhere else.” Tourism peaks in the summer, with nearly 1.5 million visitors flocking to Provincetown annually, according to the Provincetown Chamber of Commerce.
Rockport: A Painter’s Paradise
Generations of artists have been captivated by Rockport’s scenic beauty. Among its many charms, the iconic red fishing shack known as Motif No. 1 stands out as one of the most painted landmarks in the United States. Near Halibut Point State Park, where hikers can enjoy sweeping views of the Atlantic, Bearskin Neck offers a delightful mix of shopping and dining experiences.
“The light in Rockport is magical, making it a favorite among plein air painters,” says art historian Daniel Merrick. During the summer, the town comes alive with over 200 bustling local businesses, adding to its vibrant allure.
Chatham: Where History Meets Luxury
Chatham seamlessly blends historical charm with modern elegance. Lighthouse Beach is a breathtaking highlight, while Main Street is lined with charming boutiques and seafood eateries. The iconic Chatham Lighthouse, in operation since 1808, is a must-visit landmark.
“Chatham is the epitome of Cape Cod sophistication,” says lifestyle blogger Rachel Ames. Here’s a fun fact: During the summer, Chatham’s population skyrockets from 6,000 to nearly 30,000.
Gloucester: America’s Oldest Seaport
As the oldest seaport in the United States, Gloucester brims with maritime heritage and coastal allure. Visitors can bask in the sun at Good Harbor Beach or explore the town’s rich seafaring history at the iconic Fishermen’s Memorial. New England’s top-rated whale-watching tours depart from here, promising unforgettable marine-life encounters.
“Gloucester’s deep connection to the sea is palpable,” says maritime historian Caroline Dean. A highlight of the town’s cultural calendar, St. Peter’s Fiesta honors its Portuguese immigrant roots and attracts over 100,000 visitors each year.
Martha’s Vineyard: A Celebrity Favorite
No one needs an introduction to Martha’s Vineyard. This island is renowned for its upscale charm and stunning beaches, like South Beach and the Aquinnah Cliffs. Each of its six towns boasts its unique character: the gingerbread cottages of Oak Bluffs and the historic whaling captains’ homes in Edgartown are just two examples.
“Martha’s Vineyard is synonymous with relaxation and exclusivity,” says travel writer Lila Kent. The island attracts around 200,000 visitors annually, with numbers surging during the summer for celebrity-filled events.
Wellfleet: Oyster Capital of the World
Just mention the seaside and oysters, and there’s no better place than Wellfleet. A visit to the Wellfleet Bay Wildlife Sanctuary is a must, with nature trails weaving through salt marshes and pine forests. At Cahoon Hollow Beach, dramatic dunes and breathtaking ocean views await.
‘Wellfleet is the crown jewel of Cape Cod National Seashore,’ says park ranger Tom Barrett. Every October, thousands flock to the town for the Wellfleet OysterFest.
Salem: A Spooky Coastal Delight
Salem is famous for its witch trials, but it is also a place with beautiful coastal scenery. Local favorites are Waikiki Beach and Winter Island Park. The Salem Maritime National Historic Site highlights the town’s maritime history.
“Salem, it’s haunted reputation is, but that’s not what the town is about,” says historian Molly Higgins. “It’s a vibrant seaside town with very deep roots.”Over a million tourists visit yearly, with a large number heading in October for Haunted Happenings, according to CBS News
Newburyport: Gateway to the Great Outdoors
Plum Island, a charming town and gateway for birdwatchers and beach lovers, offers a perfect blend of history and modern amenities. Historic buildings, boutique shops, and waterfront dining line the streets of Downtown Newburyport.
‘It strikes the perfect balance of history and modern amenities,’ said real estate expert Lisa Crane. It’s estimated that Plum Island attracts 200,000 visitors annually.
Scituate: The “Irish Riviera”
The Irish Riviera” is a nickname that Scituate earned due to its strong Irish heritage. With well-known attractions like Peggotty Beach, Minot’s Ledge Light, and the town’s legendary St. Patrick’s Day parade, the town draws visitors from all around.
What truly sets Scituate apart is its ‘warm and welcoming community,’ says cultural historian Sean O’Connell. Each year, up to 15,000 people attend the parade, celebrating the town’s rich cultural traditions.
Falmouth: A Cape Cod Gateway
On Falmouth’s 68 miles of coastline, there is something for everyone. Shining Sea Bikeway offers a beautiful, bike-friendly ocean view, and Old Silver Beach is great for families.
“Falmouth is an ideal mix of accessibility and natural beauty,” says travel agent Karen Miller. Nearly two million people make their way to the town every year.
Hull: A Beach Town with History
One of Massachusetts’ most famous beaches is Hull’s Nantasket Beach, where visitors can enjoy the historic Paragon Carousel for a touch of nostalgia and explore the Hull Lifesaving Museum to learn about the town’s maritime history.
According to local historian Bob Duncan, “Hull’s charm stems from its rich history and family-friendly atmosphere.”
Ipswich: A Hidden Gem
Another one of the best in the country is Crane Beach in Ipswich. It is also home to clams and historic homes, including the 17th-century Heard House.
“Ipswich is a quiet retreat with stunning natural beauty,” says food writer Elena Marks. Ipswich Chowderfest is a foodie favorite.
Duxbury: Where Serenity Reigns
Duxbury’s Perfect palate for strolls and scenic thrills is Duxbury’s Powder Point Bridge and Duxbury Beach. The town also has a historical past, not least the Alden House Historic Site from 1627.
“Duxbury offers a peaceful escape from the hustle and bustle,” says resident Laura Whitman. Thousands of visitors come to visit its pristine beaches each year.
Cohasset: A Coastal Treasure
One of the favorites among Daytripper’s, Cohasset is known for its rocky coastline and quaint downtown. You’ll find local gem Sandy Beach or amazing world-class performances at the South Shore Music Circus.
“Cohasset has a timeless charm that keeps people coming back,” says music promoter Anne Harris. Each season, the Music Circus brings in 100,000 attendees.
Disclaimer: This list is solely the author’s opinion based on research and publicly available information.
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